2016 ELECTION ON FANPAGES OF REGIONAL NEWSPAPER: Facebook as a distribution and visibility space of news about the election campaign

Abstract

This article aims to discuss how digital social networks contribute to the political-electoral debate. The research involves two theoretical aspects: one about the centrality of electoral coverage and other about social media as a space for distribution and circulation of journalistic contents. Based on this discussion, we analyze the content published on the fanpages of 9 newspapers of the Northeastern - O Estado do maranhão (MA), Meio Norte (PI), O Povo (CE), Tribuna do Norte (RN), A Tarde (BA), Jornal da Paraíba (PB), Diário de Pernambuco (PE), Gazeta de Alagoas (AL) and Jornal da Cidade (SE) - during the electoral period of 2016. The objective is to identify the visibility given to the political-electoral issue, the candidates and which campaign sub-themes are published. 9,993 posts were categorized.